✅ Website Relaunch Checklist
Check off every step of your website relaunch with this interactive, categorized checklist. Track progress and export your results.
When Should You Relaunch Your Website?
A website relaunch is different from a minor update. You need a full relaunch when: your site hasn't been updated in 3+ years, you're changing your brand identity, you've migrated to a new CMS or domain, your traffic has dropped significantly after a Google algorithm update, or your conversion rate has declined despite steady traffic.
The most common mistake in website relaunches is neglecting SEO during the transition — failing to set up 301 redirects, losing meta tags, or breaking indexed URLs. This checklist covers all the critical steps to ensure your relaunch preserves your SEO equity while improving your online presence.